Make the Purr-fect Choice!
Where pets, people and planet are an easy choice.
Hey there, I’m Ginger! For 30 feline-focussed years, Breeder's Choice has been the go-to brand for kittens and cats who love a clean litter tray and a greener planet. You might know us as Breeder Celect - good news, Breeder’s Choice is the same great litter - we just have a new name! Our litter is still made right here in the UK and is as kind to your nose as it is to the Planet. Let Breeder’s Choice be your better choice. Choose Better. Choose Ginger.
We're Winners... again!
We are so excited to announce that Breeder's Choice, has been named ‘Best Cat Litter' AGAIN in the 2025 Your Cat Product Awards AND it's also been Highly Commended as a ‘Product You Can't Live Without' for 2025!
Why Choose Breeder’s Choice Cat Litter?
Finding it difficult to choose the best cat litter? With so many options like wood pellets, clay, tofu, hemp, walnut shell, pea, crystal... it can all get a bit overwhelming, right? Well, let me give you the scoop on why I'm all about Breeder's Choice. Between you and me, nothing beats the feeling of fresh, soft litter under my paws after a long day of... well, being meow-nificient! That's why I always choose Breeder's Choice.
Ginger’s Corner
Cats and young children
The ultimate guide to different types of cat litter
How long should I play with my cat?
What the Experts Say
“As a vet and a cat carer, I trust Breeder's Choice. It's not just about the top-notch odour control or the eco-friendly materials; it's about providing a safe, comfortable space for our feline friends to take care of business."
– Dr. Claire Jenkins
What do I know? I’m just a cat! If my word’s not enough, then check out some of the purr-fect reviews we’ve received from our delighted cat-tastic customers!
Audrey from London
Lily from Nottingham
Will from Manchester
Hot Tip!
Have you ever noticed how we felines have a sniff, a lick, or a little nibble when we encounter something new? Well, when you introduce us to a new litter, like Breeder’s Choice, it's like we're reading the latest gossip column – we've got to check out every detail!
But here's the good news: Breeder’s Choice cat litter is as safe as a sunny spot on the windowsill. Made from 99% recycled paper, pure water, and a puff of hot air – it's free from any hidden nasties.